While the concept is a good one, Efusjon is a little late on the jump.
Efusjon has been getting a lot of hype in the internet for its usage and the marketing of how it will be using Social Media Networking, majorly FaceBook applications to help its potential distributors sell product.
Now this is what concerns me… as people do not use Social Media to buy products… people use sites like FaceBook to socialize. So while the applications might help distributors network with other distributors they probably will sell relatively few products. For this the Efusjon management team must really nail the board with the eFusjon comp plan because if they don’t their FaceBook Application marketing will just turn into a hot ground for bad publicity.
Now the eFusjon comp plan is based off the forced matrix with an add on commonly known as the Shared Matrix where distributors earn from associates placed underneath them by others. Efusjon has a Comp Plan max set for $633,000 a month.
The Efusjon comp plan is not a bad strategy. Many companies have used this Comp plan and many distributors have realized a lot of success with it as well. But the bottom line is the distributors have to sell the products.
Efusjon is trying to tap into the multi-billion dollar a year energy drink market by providing a healthy alternative to get “give you wings” other than the commonly used Tourane and caffeine combination used by companies such as ‘Red Bull.’ ™
While the concept is a good one, Efusjon is a little late on the jump. There have already been a few natural energy drink companies launched in the past 12 months and the number of competing companies in whole has been climbing in the triple digits for a while now.
What it will really take to lift Efusjon off the ground is a some solid leaders and a general distributor team that knows how to take advantage of marketing techniques that are open for them to take advantage of. Because when it all comes down to it, no product sells itself and to really make it in this industry you need to set yourself apart with leadership skills and more importantly the general industry and business Marketing Knowledge it takes to make Six Figure Residual Incomes.
Teaching your down lines this knowledge will be the key to your success really reaching the heights you’ve heard possible (or even to comfortably live and travel) in this industry.
If you haven’t already, be sure to check out our detailed eFusjon Review. You’ll find objective advice from our industry expert, Jonathan Budd.
Ellie,
Great article. Although Efusjon isn’t a bad company, I’m constantly badgered to play this Efusjon game by people on Facebook. I find it annoying. However, I do know some Efusjon reps who use attraction marketing principles successfully to build their business, they just don’t follow after the Rah Rah techniques.
Keep it coming,
David Wood
Ellie:
“The Efusjon comp plan is not a bad strategy. Many companies have used this Comp plan and many distributors have realized a lot of success with it as well.” What? Where do you get your information?
It’s a horrible long term strategy! Other than Melaleuca, which launched in 1985 when there were far fewer opportunties available, there hasn’t been one single successful, long term company with a matrix pay plan that’s generating several hundred million a year or a large number of six figure monthly incomes! Not one, and we’re talking 30,000-50,000 opportunities that have launched over the past 6 decades!
You must be new to the industry! No experienced, knowledgeable industry leader would work a matrix plan due to its proven lack of success! Nobody in their right mind is going to follow something that has only worked once-that’s called a fluke.
They attract people with claims of spillover, and evidently these people are oblivious to math! The further you go down in a matrix, the less in potential spillover, not more! If you want maximum spillover, work a binary plan.
In addition, matrix plans are notorious for breakage and pay out far less money than the other more popular plans in the industry, especially for the leaders. This is the reason why they’ve made 4 changes at last count in their plan (trying to get the checks up) and they’ll be more. Melaleuca has had to modify their plan on numerous occasions in order to keep their top leaders.
Owners like them because they get to pocket the breakage as they know the odds of their company surviving several years is slim to none!
Finally, they’re considered gimmicky be the regulators and most often associated with “money games.”
It’s just amazing the number of people who have absolutely no knowledge of the history of our industry, no knowledge of pay plans, no knowledge of the common denominators of the more successful companies, especially those launched in the last 10 years,
So, the comp plan is a major strike one! Strike 2 is it’s a new, start up. 98% of groundfloor “deals” fail in their first 2-3 years and on average just 1 out of every 300-500 companies that launch will survive 5 years-one! If you end up in the “one,” it was sheer luck!
Of course, the “big lie” that is used to promote groundfloor programs is that it is those that are in at the beginning are the ones who make the big money, and that is the rationale for taking a high risk bet. There’s just one problem: It’s just not true! Most top income earners at the “old school” companies are not those that were in at the beginning. Many didn’t get involved until the 2-3-4-5th year or later!
Smart entrepreneurs don’t try to beat the odds, they try to put the odds of success in their favor. Here you’re almost guaranteeing your failure-a pay plan model that has never worked and trying to beat the odds being involved with a new start up! And then people wonder why 97% of the people in our industry fail. I, for one, am not surprised!
Finally, the Facebook application was a big hype job, and has not materialized. Furthermore, it was not something unique. Anyone can develop an application for Facebook, just like you can for eBay.
Here’s 9 additional reasons why VEMMA and its Verve energy drink would be a much smarter business decision::
4) VEMMA’s Verve Energy Drink is a Superior Product!
Verve has a higher ORAC score and a complete spectrum of 12 vitamins, 65 essential and trace minerals, antioxidants, Aloe Vera, Green Tea, and the amazing superfruit, Mangosteen, is supported by clinical studies, and recommended by leading doctors! In addition, Mangosteen is considered to be a superior superfruit to Acai as shown in Men’s Health magazine. Efusjon is NOT a full spectrum formula and has no clinical studies!
Verve is available in 8 ounce cans and 3 ounce shots with regular or sugar free versions.
Most exciting, we have recently launched an exciting product for children 2-12 years of age!
5) VEMMA Has Superior Value!
In VEMMA, the distributorship is FREE! Efusjon charges $30!
6) VEMMA Has Superior Recognition and Media Coverage!
Verve has just been named 2009 Product of the Year in competition held by a leading fitness/health publication whose judging panel included fitness pros, doctors, and anti-aging specialist and it’s now the official energy drink of 4 U.S. pro sports teams, a first in network marketing history!
In addition, it’s been featured on the covers of and/or in such magazines as Success, Women’s Fitness, Work at Home, Ms. Fitness, and others!
7) VEMMA Has a Superior Pay Plan!
Top distributors are earning up to $100,000 a month and more within 1-3 years, most having started part time and the best part is you only have to build 2 teams! Top incomes after 3-4 years are up to $2 million a year and growing! And the best part is in VEMMA’s distributorship is FREE (Efusjon charges $30) and in VEMMA you get paid weekly whereas in Efusjon you don’t get paid until the middle of the following month!
VEMMA is a rapidly growing, 5 year old international company recently featured on the covers of Success magazine and Direct Selling News, one of the industry’s leading trade journals! The VEMMA ownership and management team has already built one billion dollar network marketing company (the parent company of VEMMA). Who is more likely to build a billion dollar network marketing company-People who have done it before or those that never have done it? Common sense should give you the answer!
In addition, VEMMA has its own 70,000 square foot, state of the art manufacturing facility.
9) VEMMA Has More Countries to Market In!
VEMMA is legally operating in 50 countries, far more than Efusjon, with an emphasis on legally! Most MLM companies “fly under the radar” when it comes to operating in foreign countries.
10) We Have a Superior Team to Join!
My partner and I have 60 years of combined experience in network marketing, having built some of the largest, fastest growing and most successful groups in the history of the industry. In 2 companies prior to VEMMA, we built combined teams of more than 600,000 distributors, generated $2 billion in group sales, and helped numerous people on our teams to earn up to $1 million a year and more!
We’re now #3 top earners with the number one international group! Join a team with support, training, a powerful, online business building system, and leadership! You’ll be sponsored by and work directly with us!
11) Timing and Positioning
Here’s the best part! Once you’re positioned on our global expansion team, everyone we sponsor in any of 50 countries goes below you, positioning you with the opportunity to earn an income on their sales and on the 2 teams they develop, enabling you to primarily focus on building just one team! It sure beats having to build 3 “legs” or teams!
12) State of the art, web enabled websites with facebook and twitter application, blogging capabilities, and more plus advanced back office architecture with up to the minute details on your business.
13) VEMMA has a stronger story!
Now, you can either make a smart business decision and make your move now and end up with a lot of Efusjon and other people in up to 50 countries below you, or wait and find out when reality hits you that many that were below you in Efusjon have left, and will now be above you when you finally join! (They’re not going to tell you they’re moving until they get positioned first so that they end up above you instead of you making a move first and having them go below you. This is why you need to take action now so that you can get positioned above them!)
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The Efusjon comp plan is a good alternative strategy for Efusjon distributors to sell the product. I agree with it.